Turn your employees into the voice of your brand on LinkedIn
Measure, spot your ambassadors and activate them with training and AI tools so they create content in their own voice. Then measure their impact again every month.
A cycle that improves month after month
It's not a one-time snapshot: ScoringMy measures, detects, activates and measures again, so the impact of your people grows every month.
Measure
We analyze your people's public activity on LinkedIn. The starting point, with no login.
Detect
We identify who already drives impact and has the potential to be a brand ambassador.
Activate
Training and AI tools to improve their profile and create content in their own voice.
Measure again
Monthly impressions and economic impact. Track the improvement and repeat the cycle.
Training and AI tools to create content in their own voice
Spotting ambassadors is just the start. What really moves the needle is activating them: helping each person learn, improve their profile and post content in their own voice.
Their voice, not a robot's
ScoringMy's AI learns each person's tone and generates posts in their own style—not generic paraphrasing. It also adapts corporate content to each person's voice.
- Truly their own voiceContent in the person's tone, or that of another expert they admire.
- Adapted corporate contentEvery corporate post you upload is rewritten in each user's voice.
- Keeps it humanEvery piece of content includes the person's own reflection or opinion to sound human.
- Corporate checkVerifies that each post meets your red lines before publishing.
Each person learns at their own pace
Videos, case studies and personalized challenges based on each profile's data. Monthly tips to improve their presence and become a respected voice in their industry.
- AI-powered trainingA learning path tailored to each profile's data.
- Monthly tipsIndividual tricks every month to improve on LinkedIn.
- Ideas and trendsPersonalized news and topics to inspire their content.
Tools to improve their presence on LinkedIn
Everything each ambassador needs to grow, all in one platform.
Individual progress
Their scoring and metrics month by month to see how they progress.
Monthly improvement tips
Individual recommendations every month to keep improving.
Training + AI
A personalized learning path with AI support.
Adapted corporate content
Company posts, rewritten in their own voice.
Ideas and trends
Personalized topics and news to spark inspiration.
Thought-leadership content
Posts in their own voice to position themselves as experts.
Ambassador goals
Individual targets with tracking of their contribution.
And much more
Try it free for 7 days and find out.
Get started now →Everything you'll see each month
Swipe through the nine dashboards you get with every monthly report.
What companies achieve when they activate their people
Why ScoringMy is different
12 reasons it's the most complete Employee Advocacy platform on the market, and the only one that measures without login.
No login
We analyze public information: users don't need to log in.
Easy detection
Our AI detects the best ambassador candidates.
Competitors
Benchmark your ambassadors against external profiles.
Goals
Set targets for each ambassador and track their progress.
Tips & tricks
Individual tricks every month to improve on LinkedIn.
Training
Videos, case studies and personalized AI tools.
Framework
Define red lines and strategy to take away the fear.
Gamification
Rankings, contribution %, leaderboard and notifications.
Keeps it human
Content with the person's reflection or opinion to sound human.
Ideas
Personalized ideas and news to build reputation.
Voice
Content in their own voice or that of someone they admire.
Corporate
Every piece of corporate content adapts to the user's voice.
| Features | ScoringMy | DSMN8 | GaggleAMP | Ambassify | EveryoneSocial | Sprinklr |
|---|---|---|---|---|---|---|
| Market baseline — everyone offers | ||||||
| Share corporate content | Yes | Yes | Yes | Yes | Yes | Yes |
| Gamification & internal leaderboard | Yes | Yes | Yes | Yes | Yes | Partial |
| News & content ideas | Yes | Yes | Yes | Yes | Yes | Yes |
| Active-user analyticsonly employees who have logged in | Yes | Yes | Yes | Yes | Yes | Yes |
| AI to personalize content text | Yes | Yes | Yes | No | Yes | Yes |
| ScoringMy difference | ||||||
| Ambassador identificationautomatic detection from public data, no login | Yes | No | No | No | No | No |
| Whole-company analysis without loginpublic data, no need to request employee access | Yes | No | No | No | No | No |
| Individual profile scoringno login, based on the public profile | Yes | No | No | No | No | No |
| Media ValueScoringMy: whole company. Others: only logged-in users | Whole company | Login only | Login only | Login only | Login only | Login only |
| Industry benchmarkcomparison against companies in the same industry | Yes | Partial | Partial | No | Partial | Partial |
| Ranking vs. competitorscompany vs. company using public data | Yes | Partial | No | No | No | No |
| Own voice in personal contenttrue tone adaptation vs. generic paraphrasing | Yes | Basic AI | Basic AI | No | Basic AI | Basic AI |
| AI LinkedIn profile improvementpersonalized recommendations to optimize the profile | Yes | Partial | No | No | No | Partial |
| Ambassador goalsindividual goal tracking per ambassador | Yes | No | No | No | No | No |
| Personal content verificationautomatic review of users' own posts | Yes | No | No | No | No | No |
| Red lines% of posts that crossed the red lines | Yes | No | No | No | No | No |
| Communication territoriesanalysis of posts by territory | Yes | No | No | No | No | No |
| Training personalized by profile data | Yes | No | No | No | No | No |
Start the cycle today: measure, detect, activate and measure.
Try ScoringMy free for 7 days or book a demo and discover the real impact of your people on LinkedIn.