Employee Advocacy platforms only measure the employees who hand over their login. Scoringmy analyses your whole workforce with 100% public data, spots your advocates automatically and trains them to publish in their own voice. And it tells you what it’s worth in pounds.
DSMN8, GaggleAMP, Ambassify, EveryoneSocial and Sprinklr only measure the employees who sign up and hand over their login. The rest of your workforce — the majority — is invisible to them.
It’s not a cheaper version of the same thing. It’s a different category of measurement and activation.
We analyse the public activity of your whole workforce and automatically spot who already makes an impact and who has potential. Without asking anyone for access, without scraping and fully GDPR-compliant.
Company vs company ranking and sector benchmark, at aggregate and individual level. You see how your presence evolves against your direct competitors — something login-based platforms can’t do.
You define your strategic territories and your red lines. The platform analyses the posts already published by territory and shows you the % that falls outside the framework. It’s thematic analysis, not prior censorship.
120+ video classes, case studies and AI tools with a pathway adapted to each profile’s real data. Scoringmy doesn’t just generate content: it builds thought leaders who amplify your message with credibility of their own.
They all share the market baseline. The difference lies in what only Scoringmy can do: measure without logins, spot advocates, benchmark you against the competition and build thought leaders.
| Feature | Scoringmy | DSMN8 | GaggleAMP | Ambassify | EveryoneSocial | Sprinklr |
|---|---|---|---|---|---|---|
| Market baseline — offered by all | ||||||
| Share corporate content | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Gamification & internal leaderboard | ✓ | ✓ | ✓ | ✓ | ✓ | Partial |
| News and content ideas | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Active-user analyticsonly employees who’ve given a login | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| AI to personalise content text | ✓ | ✓ | ✓ | ✕ | ✓ | ✓ |
| Scoringmy differentiators | ||||||
| Advocate identificationautomatic detection from public data, no login | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Whole-company analysis without loginpublic data, no employee access required | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Individual profile scoringno login, based on public profile | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Media value for the whole companyothers: only logged-in users | Whole company | Login only | Login only | Login only | Login only | Login only |
| Sector benchmarkagainst companies in the same sector | ✓ | Partial | Partial | ✕ | Partial | Partial |
| Ranking vs competitorscompany vs company from public data | ✓ | Partial | ✕ | ✕ | ✕ | ✕ |
| Own style for personal contentreal tone adaptation vs generic paraphrasing | ✓ | Basic AI | Basic AI | ✕ | Basic AI | Basic AI |
| AI for LinkedIn profile improvementpersonalised recommendations | ✓ | Partial | ✕ | ✕ | ✕ | Partial |
| Advocate targetsindividual tracking per advocate | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Personal content verificationautomatic review of their own posts | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Red lines% of posts that crossed the framework | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Communication territoriespost analysis by territory | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
| Personalised trainingbased on profile data · 120+ video classes | ✓ | ✕ | ✕ | ✕ | ✕ | ✕ |
✓ Feature completa · Partial / Basic AI / Login only · ✕ Not available. Comparison based on publicly available feature information; may vary depending on each platform’s plan.
The classic platforms distribute content. Scoringmy turns measurement into real improvement: training, AI and personalised content so each professional grows month by month.
Each professional sees their scoring and metrics month by month, with concrete data on what to improve on LinkedIn.
120+ video classes, case studies and a learning pathway adapted to each profile’s real data. Individual tips every month.
Personalised recommendations to optimise each professional’s LinkedIn profile and build reputation.
Every company post is automatically rewritten in each user’s own style, not a generic copy-paste.
Swipe to see the dashboards you get — including the rankings against your competitors that the other platforms don’t have.
From competitor rankings to the detail of each post, all from public data.
A single intelligence layer over public LinkedIn data, applied to the projects where your company’s people drive the business.

Supercharge your company’s communication through your professionals, with greater trust, reach and effectiveness.

Analyse the performance of your company’s advocacy programmes. Improve every day.

Give your employees the tools to become thought leaders, so both the business and they win.

We buy from people before companies. Boost your employees’ appeal and engagement.

Analyse and benchmark your executives against their competitors for greater presence and visibility.
Benchmark results observed in programmes activated with Scoringmy. They vary depending on each company’s starting point and level of activation.
Because we don’t depend on employee logins, there’s no technical onboarding and no waiting for your workforce to sign up. You see results from the very first analysis.
You install nothing and integrate no corporate identity. We analyse your company’s public data directly.
Forget chasing employees to hand over their login. We measure the whole workforce from day one.
A first report with advocates detected, impact in pounds and ranking vs competitors. Then measure again every month.
Everything that usually comes up when comparing Scoringmy with DSMN8, GaggleAMP, Ambassify, EveryoneSocial or Sprinklr.
Those platforms are content-distribution tools: they only measure and activate the employees who sign up and hand over their login. Scoringmy analyses the public activity of your whole company without asking for access, automatically spots your advocates, benchmarks you against your competitors and translates the impact into pounds. It’s measurement + detection + activation, not just distribution.
Yes. Scoringmy is an intelligence layer over public LinkedIn data, not a distribution tool, so it sits perfectly alongside whatever Employee Advocacy or content platform you already use. Many companies start by using it just for analytics: measuring the whole workforce without logins, spotting advocates, benchmarking against the competition and translating impact into pounds — while leaving content generation and distribution in their current tool. And if you later want to unify measurement and activation, the training and own-style AI are already inside Scoringmy.
We analyse only public LinkedIn information, without scraping or automating user behaviour. That lets us measure the whole company — not just those who sign up — while staying GDPR-compliant. Scoringmy is a third-party application and is not endorsed by LinkedIn.
Yes. It’s one of our differentiators: we run sector benchmarks and company vs company rankings from public data, something the classic platforms can’t do because they only see their own logged-in users.
No. Most offer generic paraphrasing that sounds the same for everyone. Scoringmy’s AI learns each professional’s real tone and generates content in their own voice, adapts corporate posts to each person’s style and checks your red lines. What’s more, it doesn’t just generate content: it builds thought leaders with a pathway of more than 120 video classes adapted to each profile’s data.
No. Because it doesn’t depend on employee logins, there’s no technical integration or onboarding. We start analysing public data straight away and you get your first report without waiting for your workforce to sign up.
Scoringmy is the Employee Advocacy alternative built for companies that want more than content distribution. Unlike the classic platforms — which only measure employees registered with a login — Scoringmy analyses the whole workforce with 100% public data, spots advocates automatically, benchmarks your company against the competition and translates the impact into pounds (media value). It also includes training (120+ video classes) and own-style AI to turn professionals into thought leaders.
Scoringmy. Most Advocacy platforms (DSMN8, GaggleAMP, Ambassify, EveryoneSocial, Sprinklr, Hootsuite Amplify, Sociabble, Oktopost) require each employee to register and grant access, so they only measure a fraction of the workforce. Scoringmy analyses the public LinkedIn activity of the whole company with no login, no scraping and full GDPR compliance, so you also see the professionals who would never sign up to a distribution tool.
Yes. Tools like Shield, Taplio or AuthoredUp analyse the LinkedIn of an individual profile that connects its account. Scoringmy works at company level: it measures the whole workforce and the executives with public data, generates a scoring per professional, produces internal and external rankings against competitors and calculates the aggregate economic impact. It’s corporate LinkedIn analytics, not just personal.
Yes. By measuring the LinkedIn presence of the whole company and its executives, and comparing it with sector competitors, Scoringmy shows how your employer brand is perceived on the channel where talent searches. It spots the professionals who already project your culture, you train them to publish in their own style and you measure the impact on talent attraction, all from public data and without relying on campaigns or logins.
Sales Navigator is a prospecting tool that helps you find and contact leads. Scoringmy acts earlier: it measures and activates the sales team’s personal brand so that people, not the company, build trust and attract business on LinkedIn. It benchmarks salespeople against the competition, spots who already has influence and trains them with own-style AI. It’s the reputation and content layer that makes social selling work.
Yes, and it’s one of Scoringmy’s big differentiators over login-based Advocacy platforms. We run sector benchmarks and company vs company rankings from public data: number of active professionals, average scoring, engagement rate, posts per employee, followers and economic impact. You can see your relative position continuously, something impossible for tools that only see their own registered users.
Yes. Scoringmy analyses only public LinkedIn information, without scraping or automating user behaviour and without accessing private data or credentials. That approach allows the whole company to be measured while staying GDPR-compliant. Scoringmy is a third-party application and is not endorsed or approved by LinkedIn.
The price depends on the size of your workforce and whether you use measurement only or also the training and content AI. The fundamental difference isn’t price, but scope: you measure the whole company (not just those who hand over a login), benchmark yourself against the competition and translate the impact into pounds. You can try 7 days free or book a demo to see an estimate tailored to your case.
Book a demo and we’ll show you your whole company measured — or try it free for 7 days and compare it with your current platform.